Work Single Image

Matillion

Beyond Data Integration

Work

Repositioning Matillion beyond data integration to drive awareness, demand, and qualified leads.

A future-facing campaign making complex value tangible and building pipeline ahead of launch.

Client
Matillion
Location
San Francisco
Manchester
Global
Expertise
Strategy
Brand
Digital Growth
Campaigns
Experiences
Our Impact
235
%

Increase in qualified leads

A significant uplift in high-quality leads, driving stronger commercial impact.

3,593

Leads achieved

Event performance generated substantial volume from a single flagship moment.

‍

40

OIs secured

Converted engagement into meaningful opportunities for the business.

‍

The Process

Strategy

Create a future-facing narrative to build awareness ahead of a new product launch, making complex, intangible value clear while positioning Matillion as a forward-thinking leader in the data and AI space.

Goal

Drive demand and qualified pipeline before product release while repositioning Matillion beyond data integration and engaging both technical and executive audiences.

Solution

Delivered an integrated campaign combining content, social, interactive tools, and events, culminating in Snowflake Summit and capturing data to drive engagement, insight, and ongoing pipeline growth.

Person holding a tablet displaying an ad with a shiny silver robot with a green digital eye and the text 'Beyond complexity: Simple, intuitive ETL for everyone.' A green button below says 'Book your demo' with the Matillion logo and slogan 'Beyond Data Integration'.
Person wearing a dark green T-shirt with a bright green and white logo patch on the back, featuring the word 'matillion' and the tagline 'Beyond Data Integration' with a stylized icon resembling a planet with a ring and stars.
Smartphone standing upright on a dark textured rock surface against a gradient grey background, displaying a LinkedIn post by Matillion with a green background, text about scaling growth, and a small astronaut figure animation.
Silver laptop with a sticker of a small astronaut figure on the bottom right corner of the keyboard area, featuring a green pixelated helmet visor and a green emblem on the chest against a bright green background.
Green shield emblem with Matillion logo at the top, a white hexagon with an arrow orbiting inside, stars around, and the text 'Beyond Data Integration' at the bottom.
Back to work

If the problem is complex, good, that’s where we do our best work.

Book a 30-minute call to explore how insight, intelligence and creativity unlocks faster growth

Book a working session
Contact
Get started today
Dublin

Lower Ground Floor
71 Baggot Street
Dublin
2D02 P593
Ireland
M: +44 20 8050 0502

Manchester

Manchester
International House
61 Mosley Street Manchester
M23HZ
United Kingdom
M: +44 20 8050 0502

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Footer Social IconFooter Social IconFooter Social Icon

© Made by The studio of possible

HomeAboutWorkServicesSustainabilityBlogPrivacy PolicyCookie PolicyTerms & ConditionsContact